What a WhatsApp AI agent does
- Replies to incoming messages instantly — hours, prices, directions, availability — in the customer's language.
- Books, reschedules and cancels appointments against your real schedule.
- Sends confirmations and reminders as approved WhatsApp templates.
- Hands off to a human when the customer asks, or when it is unsure, with the full thread visible to your team.
- Continues a conversation that started on a phone call, so the caller gets the booking on WhatsApp.
Official platform, not a phone with an app
Naadham runs on the WhatsApp Business Platform (the Cloud API) as a Meta Tech Provider. That means your business number is verified with Meta, messages are delivered from your own WhatsApp Business Account, and nothing depends on a handset being switched on. Unofficial "WhatsApp automation" tools that drive a phone app are routinely banned; the official platform is the only durable route.
What Meta needs from you
- A Meta Business Portfolio (free) — most businesses already have one for Facebook or Instagram.
- A phone number that is not currently registered on the WhatsApp app (or one you are willing to migrate).
- Your business display name and category.
Naadham's Embedded Signup walks you through this from the portal in a few minutes — you sign in to Meta, pick or create the WhatsApp Business Account, and the number is connected to your agent. The step-by-step is in the WhatsApp setup guide.
Templates and the 24-hour window
WhatsApp lets a business reply freely within 24 hours of the customer's last message. Outside that window, only pre-approved message templates can be sent — confirmations, reminders, follow-ups. Naadham ships the common templates and submits them for approval as part of onboarding.
Which plan includes it
The WhatsApp agent is part of the Growth plan and above (₹19,999/month). Voice-only businesses stay on Starter. Details on pricing.
Voice and WhatsApp together
The same agent, the same schedule, the same customer record. A customer who calls at 9 pm gets a slot and a WhatsApp confirmation; a customer who messages "running late" is rescheduled; your staff see one thread. That continuity is the point — see the WhatsApp AI agent page.
Frequently asked questions
Is this the official WhatsApp Business API?
Yes. Naadham is a Meta Tech Provider on the WhatsApp Business Platform (Cloud API). Your messages come from your own verified WhatsApp Business Account.
Can I use my existing WhatsApp number?
A number can be on either the WhatsApp app or the Business Platform, not both. You can migrate an existing number, or use a new one and keep your personal WhatsApp as is.
Do customers see it is an AI?
You control the greeting and the agent identifies itself as your business's assistant. It hands off to a human on request, and your team sees every conversation.
Which languages does the WhatsApp agent support?
The same as voice: all 10 Indian languages on every plan — Starter picks any 3 languages, Growth switches on all 10.